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February 2025 New Launch Sales Hit a 9-Year High: What It Means for You

April 03, 20252 min read

February 2025 New Launch Sales Hit a 9-Year High: What It Means for You

Authored by Raymond Tiah

Record-Breaking February: 1,575 New Homes Sold

February 2025 saw the highest new launch sales in 9 years, with 1,575 units sold—a massive 45% increase from January.

This makes it the busiest February since 2015, raising questions among buyers and investors: Is this the start of a new property boom?

OCR Dominates with Unmatched Demand

The Outside Central Region (OCR) accounted for a whopping 92% of total sales (1,452 units):

  • Best OCR sales performance since July 2015

  • Major contributors:

    • Parktown Residences (1,041 units)

    • ELTA (326 units)

  • Affordable pricing and practical locations continue to drive mass-market demand

OCR remains the preferred choice for first-time buyers and HDB upgraders seeking value.

What About RCR and CCR?

While sales were slower in the Rest of Central Region (RCR) and Core Central Region (CCR), select well-located projects performed well:

  • The Arcady at Boon Keng (RCR): 62 units sold

  • Lentor Mansion (CCR): 59 units sold

Other high-end condos like 19 Nassim and The Avenir also moved units despite premium price points above $3,300 psf.

Takeaway: Luxury buyers remain selective, but quality projects in prime areas still attract attention.

Why Are Buyers Rushing In?

Several factors are fuelling this surge in activity:

  • Rising land and construction costs – Buyers want to secure today’s prices before future hikes

  • Low supply in OCR – Fueling urgency among HDB upgraders and young families

  • Expected higher pricing for future launches – Especially in CCR and RCR

With limited options and escalating costs, buyers are making quicker decisions to lock in value now.

Should You Act Now?

The data suggests strong market momentum—especially in the OCR segment. If you’ve been waiting, consider:

  • Upcoming 2025 launches may come at higher prices

  • Mass-market demand remains resilient

  • RCR and CCR still offer opportunities for long-term investors

Let’s discuss your budget, goals, and options to make your next property move a smart one.

Take Action

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